AI Assist Plans and Subscriptions

The AI Assist add-on brings AI-powered responses and automation to your tawk.to dashboard. AI Assist offers a free plan and paid subscriptions to support different business needs.

This guide explains the available plans, how message credits work, and how to manage your subscription as your needs grow.

• Message completion
  Each time AI Assist generates a response, it counts as a message completion. This includes AI Assist replies, AI Commands, and Smart Reply. Messages generated in the Preview section don't count toward your usage.

• Message credits
  The credits AI Assist deducts when it generates responses or performs supported AI tasks. The number of credits used depends on the feature and the selected model.

• Data characters
  The total amount of text AI Assist can store and process from your training sources, including crawled and imported content.

• Escalations or human takeover
  The ability to transfer a conversation to a human agent based on customer requests or predefined conditions.

• Assisted setup
  Help from the tawk.to team to configure AI Assist.

• Support level
  The level of support included with each plan, ranging from Help Docs to dedicated account management.

• Hobby (Free)
  Best for testing, personal use, or small projects.
  
  

• Growth
  Designed for professional websites that are not business-critical.
  
  

• Business
  Built for growing businesses that rely on AI Assist for customer engagement.
  
  
• Enterprise
  Designed for mission-critical environments where customer support is central to operations.

• Auto: Uses 3 credits per AI agent reply.

• Other models: Each model has its own credit cost per reply. Models with higher credit costs use up your plan's allowance faster, while models with lower costs help your credits last longer.

• AI Commands: Uses the AI agent's selected model and its corresponding credit cost.

• AI Transcription: Costs 1 credit per started minute of speech, up to 5 credits per voice message.

You can change your AI Assist subscription as your support needs change. Choose monthly or annual billing, depending on your preference. Annual billing includes two free months.

If you change plans during a billing cycle, the new plan takes effect at the start of your next billing period, subject to the applicable upgrade or downgrade terms.

Learn more about changing plans and billing with this guide: Understanding billing for AI Assist

• Message completions share your allowance
  Usage is shared across all AI agents under the same subscription.

• Model choice affects usage
  Review the credit cost shown for each model before selecting one. Higher-cost models consume your available credits faster.

• Data characters include all sources
  Crawled and imported content counts toward your plan's data character limit.

• Crawling frequency varies
  Automatic re-crawling frequency depends on your subscription.

• Plan for overages
  Purchased credits can help cover temporary increases in usage. If your usage consistently exceeds your allowance, consider whether upgrading your plan would better suit your needs.

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